For their booths at the 2025 Lilac Festival, VIPeR and Hypermobility Canada asked me to create printed marketing materials including posters, rack cards and feather flag banners. Due to their distinctive shape, the feather flag banners were the most finicky of the designs that I crafted for the two groups, but I enjoy the variety that comes with designing printed projects.
Working with the dimensions from the printing provider, VistaPrint, was a great experience as their specifications are quite precise, and this allowed me the freedom of creativity within the bounds of the margins and bleed. Adobe Acrobat helped me ensure that the designs I developed were clear and crisp while viewing the proofs at the scale of the finalized prints, allowing us to avoid any costly mistakes and the potential of reprinting.